Senior Marketing Manager, .Com & Content Strategy, Acquisition Marketing
BMO — Toronto, ON, CAN
Posted 2026-08-21
Application Deadline: 09/10/2026 Address: 100 King Street West Job Family Group: Marketing Role Overview We are seeking a strategic, results-oriented marketing leader to drive lead generation, funnel performance, conversion optimization, and acquisition outcomes by owning content strategy and online/.Com engagement across our online investing business. This role is responsible for developing and executing integrated marketing initiatives that drive leads, increase awareness, consideration, and client acquisition while delivering a seamless customer experience across our digital channels. The successful candidate will bring deep expertise in content strategy, social media, digital marketing/.Com strategy, acquisition marketing, and analytics and optimization. They will work across a complex stakeholder environment, partnering with Product, Digital, Analytics, SEO/GEO, Brand, Compliance, Legal, and external agencies to deliver impactful marketing initiatives that support business growth. In addition to day-to-day marketing activities and business-as-usual (BAU) initiatives, this role is expected to evolve to include broader ownership of InvestorLine.com strategy, helping shape the di