Senior Manager, Digital Acquisition, Cards and Business Banking
BMO — Toronto, ON, CAN
Posted 2026-08-31
Application Deadline: 09/16/2026 Address: 33 Dundas Street West Job Family Group: Marketing The Senior Manager, Digital Acquisition (Cards & Business Banking) leads the digital acquisition strategy and execution for BMO's Credit Cards and Business Banking portfolios. The role is accountable for driving customer growth, acquisition efficiency, and revenue generation through the development and optimization of integrated digital acquisition programs across paid media, owned channels and emerging acquisition platforms. As the Digital Acquisition lead for Cards and Business Banking, the Senior Manager translates portfolio objectives into measurable acquisition outcomes, leveraging first-party data, audience activation, advanced measurement, testing frameworks, and AdTech/MarTech capabilities to maximize performance. The role leads a team of digital marketing professionals and partners closely with marketing, product, analytics, technology, channel, agency, and line-of-business stakeholders to deliver industry-leading acquisition results and continuously evolve BMO's digital marketing Leadership & People Management Leads a high-performing digital acquisition team, fostering a culture of