Manager, Campaign Measurement
BMO — Toronto, ON, CAN
Posted 2026-09-01
Application Deadline: 09/09/2026 Address: 33 Dundas Street West Job Family Group: Data Analytics & Reporting This is a 12 month hybrid contract role in Toronto Other Key Responsibilities Reporting & Dashboarding • Develop, maintain, and optimize standardized reporting suites and executive dashboards across key business units • Automate recurring reports using BI tools to improve efficiency and reduce manual intervention • Ensure consistency, accuracy, and traceability of KPIs across all reporting outputs Campaign Measurement & Analytics • Design and execute measurement frameworks for marketing campaigns (e.g., attribution models, incrementality testing, ROI analysis) • Partner with Marketing, Product, and Digital teams to evaluate campaign effectiveness and provide actionable recommendations • Analyze multi-channel performance including email, paid media, web, and mobile channels Data Management & Governance • Ensure adherence to internal data governance policies and external regulatory requirements (e.g., privacy, consent, and data usage standards) • Collaborate with data engineering teams to validate data pipelines, troubleshoot discrepancies, and ensure data integrity • Support